AREAS OF OPPORTUNITY: what they are, types and examples

The areas of opportunity can refer to both the personal and work spheres. Some identify them with the details or parts of our personality, often considered defects, which become opportunities if they are considered useful.

Other people define them as those activities necessary to meet a certain requirement and, therefore, to guarantee a higher level, perhaps in a company or in studies. In this Psychology-Online article, we will talk, precisely, about What are opportunity areas, the different types and examples from the same.

What are opportunity areas?

The opportunity areas are aspects, habits and qualities that need to be improved like human beings. An opportunity can be synonymous with a moment, with a particular and desired space. Therefore, once you identify the area, the opportunity for progress in one or more areas of your life opens. Next, we will see how the areas of opportunity are classified.

Areas of opportunity on a personal level

What are a person’s areas of improvement? One of the types of opportunity areas refers to the personal sphere. In this case, not exploiting or losing our areas of opportunity is illustrated by events that become a vice or bad habits that could harm our professional life. So, the best thing we can do is work on ourselves to improve our areas of opportunity.

The key is Identify those bad habits that affect us and begin to eradicate them. Of course, it is a slow and complex process. However, with small daily actions, we can achieve the different objectives we set for ourselves and, in the long term, these personal changes will translate into success and a better quality of life.

In 2010, Behisa proposed a series of steps to overcome all opportunity areas on a personal level and, specifically, there are seven related points for identifying opportunity areas.

  1. Know ourselves: as people we must deepen our being and recognize what are the main strengths and weaknesses that guide our lives. The fact that we are going through a difficult situation does not define the rest of our lives, since there will always be something good.
  2. Analyze past experiences: remembering past experiences in life allows us to learn from what we have experienced and apply these lessons in a practical way. Discover .
  3. Improve virtues: Behisa says that the most important key to defining our areas of opportunity is to take advantage of and apply, and natural capabilities, everything that makes us better, because they facilitate excellent performance. The quickest way is to identify what we do well.
  4. Observe the skills: It is recommended to make a detailed list of the best skills that the person possesses, including talents, hobbies and knowledge. Simply write down all the areas that are largely mastered.
  5. Sort marked skills: organize in order of priority the acquired skills and the activities that are most mastered. In this article, you will see possible .
  6. Select the best: We have to choose the five best hobbies, skills, talents or gifts, which are at the top of the list. These define our new areas of opportunity so that they can be fully exploited.
  7. Let go: As a last step, we must let our imagination and our excellence fly based on all the talents that we have now recognized.

In this article, you will find more information about . There are different areas of opportunity in them.

Areas of opportunity at the work level

If we talk about the types of areas of opportunity in the workplace. What we have to do, first of all, is identify what failures or errors could be made in the workplace to have more clarity on the aspects on which we have to work and improve.

Training is one of the best ways to improve in the areas of opportunity, so we have to find out what our training needs are. To do this, we can rely on a four-phase program that allows us to accurately detect the errors to work on, without being carried away by intuition:

  1. Ideal situation: The important thing is that supervisors determine to staff what knowledge, skills and requirements are required, without which it would not be possible to carry out their work in the best possible way. This is the ideal situation. In turn, the situation is broken down into several elements. Firstly, the material resources so that workers can perform their role, describe the functions performed by each person in the company and the work environment that each person would need to perform their work in the most optimal way.
  2. Real situation: we must talk about what knowledge and skills actually possessed by the staff. To do this, the help of various instruments such as interviews and questionnaires will be needed. In this article, you will see what a process is like.
  3. Comparative evaluation: include a comparative analysis between the real situation and the ideal situation. Next, and based on the aforementioned indicators, the results obtained previously will be verified and correlated, which will facilitate the understanding of the factors that influence the achievement of these objectives and those that will be considered acquired.
  4. Real training needs: Finally, it will be necessary to determine what the real training needs are. This will determine the areas where employees need help.

Companies have several sectors in which they can develop, which can be an advantage depending on the level of supply and demand in your country or region. These could be considered opportunity zones. For example, tourism is an activity that grows every year and is currently one of the services most requested and used by people.

Examples of opportunity areas

Following the context in which companies take advantage of all their weaknesses, or simply make better use of their capabilities, we find several examples of areas of opportunity in the workplace:

  • disney: Originally, it was just a company dedicated to film making. He realized his success and proposed a new challenge. Some time later, it came to the creation of theme parks and a new line of products, which includes toys, dolls, costumes, etc.
  • amazon: It has gone from being a store that only sold books to selling all kinds of products that can be purchased on the Internet. This is how he has achieved the success he has today.
  • Manzana: another example of areas of opportunity that, originally, was one of the main companies that only sold computers, but its greatest achievement was achieved when it decided to expand its horizons by promoting the iPhone.
  • Transformation of the music market: In music and bands the greatest income was obtained thanks to the records sold. Nowadays, profits come from concerts and tours around the world, but above all from online streaming of the music itself.

This article is merely informative, at Psychology-Online we do not have the power to make a diagnosis or recommend a treatment. We invite you to go to a psychologist to treat your particular case.

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Bibliography

  • Lifepersona (2021). Areas of Opportunity: Types, Features and Examples. Retrieved from: https://www.lifepersona.com/areas-of-opportunity-types-features-and-examples
  • Vega, L.A. (2013). Be the leader of your professional development. Strategies to direct your career to success. Bloomington: Xlibris.
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