Color is a form of non-verbal communication. It surrounds us on all sides. Each color has a meaning and is associated with different emotions and values. It is said that the color blue is preferred by the majority. This is usually the case because it is linked to good qualities that are proven over time. The color blue is associated with feelings such as sympathy, harmony, friendship and trust.
The color psychology It studies the meanings of colors and how they influence our feelings and our daily behavior. The impact that colors have on our mind is different in each case. In this Psychology-Online article, we tell you what does the color blue mean in psychology and the feelings it transmits.
What is color psychology
Color psychology is the field of study that analyzes the effect of colors on the perception of emotions and human behaviors. Color has the ability to transmit sensations and its meaning is very broad. It should be noted that the same color can be perceived differently depending on the values of each culture.
Color psychology is used in everyday life situations such as work, how we decorate our home or the way we dress. In this article, you will find more information about it and its effects on human behavior.
Meaning of the color blue in psychology
What does the color blue convey? Blue is a primary color, that is, it is not the product of a mixture of other colors, as stated in the color theory postulated by the scientist von Goethe. And, what does the color blue convey in psychology? According to the study, the color blue has many connotations, but it is usually associated with people’s intellectual abilities.
So, what does the color blue mean in psychology? This is associated with qualities such as trust, friendship, sympathy and fidelity. Blue also denotes purity, respect and wisdom. Furthermore, in literature, blue is associated with rational thought, through the feelings we just mentioned, but it also has spiritual connotations and is often linked to fantasy and the illusion of the unreal such as dreams.
Meaning of shades of blue
The psychological meaning of blue varies depending on its shade. There are approximately 110 shades of blue. Next, we will show you the meanings of some of the most representative shades of blue:
- Sky or light blue: It is associated with states of stillness, protection, generosity and tranquility. It is a color that favors states of relaxation and concentration, ideal for study or meditation.
- Navy blue: It is a color that represents fidelity, commitment and the order of the sacred. Formerly it was a color representative of divinities and virgins, which is why it is also associated with the infinite and the eternal.
- Dark blue: The meaning of the color dark blue in psychology is associated with truth, stability and moderation.
- Turquoise: The meaning of the color turquoise blue in psychology is creativity, inspiration towards other people and self-control of emotions.
Meaning of the color blue in marketing
Color is a key element in communication. The color blue tends to be the favorite of the majority and constantly appears in our lives through marketing. The meaning of the color blue in marketing is broad and is frequently used because transmits positive qualities and it is usually liked by everyone.
Companies or corporations often use the color blue to convey stability, responsibility and trust. It is also used to promote products related to the wellness sector because it connotes peace and harmony. On the other hand, the color blue is also often used in the professional field of technology, health and science because it is associated with professionalism and effectiveness.
In general, in the business world the color blue is used to convey sensations associated with the proper functioning of companies with the aim of generating an image of productivity and security for customers. In this article, you can find more information about .
Spiritual meaning of the color blue
The color blue represents inspiration and is a spiritual color. He blue color in the bible It is associated with justice and obedience towards the divine and the eternal. Specifically, it is associated with Jehovah’s commandments. The stone tablets on which the ten commandments were written were made of sapphire, a precious blue stone. The spiritual meaning of the color blue in the Bible represents strict obedience to the lawsince without it purity cannot exist.
On the other hand, the spiritual meaning of the color blue is different depending on the culture. For example, in China it is associated with healing and harmony, but sometimes it can also be seen as evil. In Muslim countries, blue represents the protection of the sky and economic power. In indigenous peoples of South America, blue represents that which is sacred and spiritual.
This article is merely informative, at Psychology-Online we do not have the power to make a diagnosis or recommend a treatment. We invite you to go to a psychologist to treat your particular case.
If you want to read more articles similar to What does the color blue mean in psychology?we recommend that you enter our category.
Bibliography
- Brusatin, M. (1987). History of colors. Barcelona: Paidós Editions.
- Graves, M. (1952). fundamental color. New York: McGraw-Hill Publishing.
- Hayten, P. (1959). Color in advertising and graphic arts. Barcelona: LEDA Art editions.
- Heller, E. (2004). Color psychology: How colors act on feelings and reason. Barcelona: Gustavo Gili Editorial.